ADA Foundation Matters is a quarterly electronic newsletter that covers current Foundation activities. It is sent to ADA members who have donated to the ADA Foundation.

In This Issue

• A Message from ADAF Chair Judy Dodd
• ADA and ADA Foundation Launch Kids Eat Right Childhood Obesity Prevention Effort
• Recipient of the Second $35,000 Research Endowment Grant Announced
• As 2010 Draws to a Close, Remember the Eat Right Society
• Giant Eagle Partners with the Foundation to Expand the RD Nutrition Coach Program
• New Scholarship Established to Honor Colonel Nannie Rudd Evans
• ADA Foundation Scholarship Recipients for 2010-2011
• 2010 ADA Foundation Award and Grant Recipients

A Message from ADAF Chair Judy Dodd

Season's greetings! The holiday season is the perfect time for reflecting on the past year and taking a moment to acknowledge all of those who have done so very much for us. This past year was one of the most exciting years yet for the American Dietetic Association Foundation, and we have so many of you to thank for that. The wonderful generosity and enthusiasm of our members has been invaluable in helping the Foundation move forward and continue to serve as the leader in philanthropic efforts in the dietetics field.

Thank you to all of you who joined us at the 2010 Food & Nutrition Conference & Expo in Boston, as well as those that provided the support we needed to execute such an amazing and successful event. As you know, FNCE marked the official launch of Kids Eat Right, the joint ADA/ADA Foundation initiative continuing the efforts of ADA's recently approved Childhood Obesity Prevention action plan and supporting the efforts of the White House to end the childhood obesity epidemic within a generation. The launch included several special events, highlighted by an exclusive media reception attended by more than 60 media representatives, as well as the Foundation's Kids Eat Right: Orchestrating a Healthier Future Gala, which was attended by nearly 700 people. If you haven't already, please take time to visit the Kids Eat Right Campaign Volunteer microsite where you can learn more about the program and sign up to become a campaign volunteer. Also, be sure to become a fan on Facebook and follow us on Twitter.

In addition to the launch of Kids Eat Right, some other highlights from FNCE include:

• Raising $350,000 through sponsorship, events, booth activities and donations
• An additional $95,000 directed towards event sponsorship from ADA Corporate Partners and Premier Sponsors
• A group of wonderful students working the ADAF booth and attending the Gala, providing them an orientation to the Foundation
• Attendees contributing more than $4,000 to the Greater Boston Food Bank.

As 2010 comes to a close, we also look to the future. We are excited to begin 2011 and continue our commitment to providing needed financial support to the current and future leaders of the dietetics profession through our scholarships and research grants and awards. We are also excited to build upon the great momentum surrounding Kids Eat Right. Keep your eyes out for updates. Please help the Foundation continue this great work by remembering us as you make your year-end contributions.On behalf of ADA, the Foundation, its Board of Directors and staff, I wish you a very happy holiday season and a safe, happy and healthy New Year.

Sincerely,

Judy Dodd, MS, RD, LDN
ADA Foundation Chair

ADA and ADA Foundation Launch Kids Eat Right Childhood Obesity Prevention Effort

By Katie Brown, EdD, RD, LD, national education director, ADA Foundation

In November, ADA and the ADA Foundation officially launched their first joint initiative, Kids Eat Right. This member-driven campaign continues the efforts of ADA's recently approved Childhood Obesity Prevention action plan and supports the efforts of the White House to end the childhood obesity epidemic within a generation. We know that many schools, communities and organizations are taking on this topic as a priority issue. However, many recommendations coming forward heavily focus on restricting foods and beverages, and don't promote the foods kids aren’t eating in sufficient amounts – foods that contain vital nutrients for optimal growth and development like whole grains, vegetables, fruits, lean meat and beans, low fat and nonfat dairy products and healthy oils. Simply reducing calories in the food supply doesn't mean diet quality improves. Registered dietitians and ADA members must lead the way to redirect the dialogue to promote quality nutrition for all children.

Kids Eat Right aims to mobilize our members to take actions to educate families, communities and policy makers about the importance of quality nutrition for all children. Become a Campaign Volunteer by joining at the volunteer microsite.

What Does It Mean to Be a Campaign Volunteer?
Campaign Volunteers commit to taking two actions by June 30, 2011. All Campaign Volunteers will participate in our social media outreach. Each Monday, you will receive, via e-mail, a Monday Message from Kids Eat Right. You agree to distribute the Monday Message to your network of friends, family, clients, etc. through whatever social media you'd like – e-mail, Facebook, blog postings, Twitter, electronic newsletters, etc.

The other action is whatever else you'd like to do! At the volunteer microsite, you'll find five focus areas (School, Community, Worksite Wellness, Influencing Policy and Media Outreach) and suggested actions under each (Meetings and Coalitions, Presentations, Projects and Programs and Media). Descriptions and resources are found under these actions. Once you select one or more action, you'll have your own personalized action plan. You can record your progress and note when you've completed your actions. You should even include actions you're already doing in your work and volunteer time. This gives ADA the ability to quantify and promote our members' impact and reach. Many resources (PowerPoint presentations, tip sheets, downloadable handouts, etc.) are provided by ADA members, DPG/MIGs and state affiliates. Several additional resources are found in the Campaign Volunteer Toolkit on the website. You will continue to find new content, CPE offerings and fun promotions and incentives available to Campaign Volunteers.

View a video for an overview of Kids Eat Right and to see a highlight of some of the grant opportunities currently being offered through the ADA Foundation for Kids Eat Right.

New for Families
The Monday Messages should drive parents to a new website for families, designed to help families shop smart, cook healthy and eat right. Each week a new tip, recipe, article and video will be posted. All content for this site is also contributed by registered dietitians and ADA members. When a parent clicks on an article, tip or recipe, they will see the ADA member's name, credentials and a brief bio. This is another way to promote RDs and ADA members to the public.

Kids Need You!
The success of Kids Eat Right depends on the involvement of our members. Please join Kids Eat Right, spread the word and get involved!

Recipient of the Second $35,000 Research Endowment Grant Announced

Nobuko Kay Hongu, PhD, MEd, RD, assistant professor and nutrition extension specialist, Department of Nutritional Sciences, The University of Arizona, was announced as the second recipient of the ADA Foundation's Research Endowment Grant focusing on lifestyle interventions for childhood overweight and obesity prevention. Hongu was announced as the recipient during the Member Showcase at FNCE for her work entitled, i-Challenge!, an Individually Tailored Web-Based Nutrition and Physical Activity Intervention using Smart Phone: Randomized Controlled Trial, which is part of the USDA Childhood Obesity Prevention Project, Stealth Health.

Eighteen applications were received for the grant, which was established through the contributions of ADA members and friends to support food and nutrition research by ADA members. The one-year grant is designed to fund an ADA member who is exploring lifestyle interventions which can reduce the risk of development of childhood overweight and obesity by focusing on nutrition and physical activity.

"This award will help our USDA research project, Stealth Health, make more sense and help us understand what we as RDs can do to prevent childhood obesity," Hongu said. "I am so glad that I am receiving the funding so I can put more time and effort into the Stealth Health project. I cannot thank you enough for this award."

This grant was funded by ADA members through the Foundation's Research Endowment. The Foundation is committed to supporting member conducted research focused on the prevention of childhood obesity and providing opportunities to position ADA members as the experts in nutrition research, but we need the support of ADA members. Please consider a donation to the Annual Research Fund today.

For more information on the Foundation's research activities or to support these efforts visit the ADAF website. Special thanks to all the donors who make this research possible.

As 2010 Draws to a Close, Remember the Eat Right Society

Join the Eat Right Society or renew your membership in this giving club before the end of the year.

The ADA Foundation's Eat Right Society includes those donors who step forward annually and make a significant contribution to support the mission of the Foundation. This giving club recognizes annual donations of $250 and more to any of the Foundation’s initiatives, which include the following:

Individuals, ADA members, Dietetic Practice Groups and State Dietetic Associations are eligible to become members of this giving society. Donors will be recognized at various giving levels and each category has unique benefits. The annual giving levels are:

• $2,500+
• $1,000-$2,499
• $250-$999

If you have not renewed your membership in this giving club or would like to join before the end of the year, contact Jill Henden (jhenden@eatright.org; 312/899-4847). Donations can also be made online on the Foundation's website.

Giant Eagle Partners with the Foundation to Expand the RD Nutrition Coach Program

Giant Eagle Supermarkets graciously donated $25,000 to the ADA Foundation to expand the RD Nutrition Coach program and the banner of Kids Eat Right to Pittsburgh, Pennsylvania, and Cleveland and Columbus, Ohio.

The Foundation's RD Nutrition Coaches will train registered dietitians employed by Giant Eagle to pilot the program in these areas. The RDs will then use the curriculum developed for the Healthy Schools Partnership in elementary schools to reach approximately 250 students in 2nd and 4th grades through RD Coaching sessions. An RD Coaching session is a one-on-one, interactive, mini-counseling session designed to teach students how to make healthy and nutritious choices in their everyday diet. In addition, the comprehensive curriculum includes classroom presentations, hands-on cooking activities, nutrition games, school and cafeteria promotions and family fun nights.

This initiative will also build a resource base for community and school based efforts by RDs to further the efforts of Kids Eat Right.

"Giant Eagle has a history of promoting nutrition education by the RD and helping kids learn more about eating right and staying active. This partnership is a win-win for all! We are excited about the opportunity to build upon the tremendous momentum of Kids Eat Right," said ADAF Chair Judy Dodd.

New Scholarship Established to Honor Colonel Nannie Rudd Evans

Charlotte Evans Floyd has honored the memory of her sister, Colonel Nannie Rudd Evans, USA Retired, by endowing the Nannie Rudd Evans Scholarship with a gift of $50,000 to the ADA Foundation. This scholarship will be awarded annually to a student interested in dietetics or the field of science.

Colonel Evans attended James Madison University and graduated in 1941 with a BS in home economics specializing in institutional management. She completed her dietetic internship at Henry Ford Hospital in Detroit, Michigan. Her first position was at the Memorial Hospital in Danville, Virginia.

In 1943, she was inducted into the United States Army and was on staff at Walter Reed General Hospital where her most famous patient was General John J. Pershing.

In 1951, she received her master's degree in institutional management from Cornell University.

Colonel Evans served as chief dietitian and as a dietetic consultant through much of Europe, Ethiopia and was also stationed throughout the United States. She finished her career as chief of food service division at Brooke Army Medical Center in San Antonio, Texas.

Throughout her career, Colonel Evans received many awards from the Army including the WWII Victory Medal and Surgeon General’s Medallion. In addition to her illustrious career in the military, she also worked at the Texas Health Department for 12 years inspecting nursing homes.

She held many positions in her local dietetic association and was admired by many. The Foundation is truly honored to receive this generous gift as a legacy to Colonel Evans.

ADA Foundation Scholarship Recipients for 2010-2011

The ADA Foundation Scholarship Committee awarded 143 scholarships totaling $268,650 for the 2010-2011 academic year. ADA President, Judith C. Rodriguez, PhD, RD, FADA, and ADA Foundation Chair Judith L. Dodd, MS, RD, LDN, express their gratitude to everyone who donated to the scholarship program this year and to the Foundation’s Scholarship Committee for their ongoing support of education in dietetics.

For a complete listing of all scholarship recipients, visit the ADAF website.

2010 ADA Foundation Award and Grant Recipients

The ADA Foundation offers awards and research grants to ADA members and dietetics students. For a complete listing this year’s award recipients and more information on our awards program, visit the ADAF website.