You want to attend the 2013 Food & Nutrition Conference & Expo™ and need to submit the request to your employer. Not all managers understand the importance and benefits delivered by FNCE. In this toolkit, we will help you justify the expense of attending FNCE.
Step 1: Understanding your FNCE™ expenses
Before you can even begin to justify conference expenses, you need to calculate what those expenses will be. Follow this guide:
- Registration cost
- Ground Transportation: Roundtrip from Airport/Hotel
- Mileage reimbursement: Driving to FNCE or the airport? First determine distances and ask your employer what the reimbursed rate is per mile.
- Parking reimbursement: at airport and hotel
- Food per diem
View registration costs and book your hotel and travel.
Step 2: Communicating the Benefits
When you propose going to FNCE, don’t focus on how much you want to go; focus on what you will specifically bring back to the organization for the investment.
Some specific details you will need include:
Session content: What sessions have particular relevance to your organization’s work? FNCE offers over 14 tracks and 140 educational sessions touching every area of practice.
View session information »
Vendor contacts: Identify vendors that will showcase the products or services you need to evaluate for future use. Emphasize how attending FNCE is an ideal opportunity for you to compare competing products and services in one place.
View Expo information »
Best practices: Emphasize that in addition to educational sessions, FNCE will offer outcomes-based learning that you can immediately use in the workplace. In addition, over 400 posters will highlight emerging research. Hot topic sessions and face-to-face networking allow for additional opportunities to share ideas.
Training: Identify skill sets that need to be improved upon your workplace. Do you need to improve your communication skills, need to know about electronic health records or even how you can leverage social media? All these topics and more will be featured at FNCE. You can bring the knowledge back to your staff and conduct a lunch and learn or webinar to share the knowledge.
Step 3: Quantify the Benefits
Although you understand the benefits of FNCE, your employer may not. Therefore, to be the most effective in justifying the conference, you need to clearly articulate the connection between your organization’s knowledge requirements and the conference program. To support this process, use the following Benefits Worksheet:
|What we need to learn?
||How FNCE can help
It’s All in the Selling
Now it’s time to meet your employer and provide the information you gather. Good luck!
Source: Adapted from How to Justify Conference Attendance by Mike Doyle